Digital Marketing Campaign Manager

PureLogics is looking for an experienced  Digital Marketing Campaign Manager.

Responsibilities:

• Campaign Strategy: Develop, implement, and oversee digital marketing strategies to achieve client objectives, such as lead generation, brand awareness, and conversion optimization.
• Platform Mastery: Manage and optimize campaigns on various digital advertising platforms, including Facebook, Instagram, Google Ads, and LinkedIn.
• LinkedIn Targeted Inbox Messaging: Implement effective LinkedIn-targeted inboxing strategies to connect with and engage prospects.
• Automation: Utilize automation tools and techniques to streamline marketing processes and enhance efficiency.
• Creative Collaboration: Collaborate closely with the creative team to produce engaging ad creatives that resonate with the target audience.
• Budget Management: Monitor and manage advertising budgets to ensure cost-effective campaigns while achieving desired results.
• Data Analysis: Track campaign performance, analyze data, and generate regular reports with actionable insights and recommendations.
• A/B Testing: Conduct A/B tests to optimize ad copy, visuals, and landing pages for improved conversion rates.
• Stay Informed: Keep up-to-date with industry trends, best practices, and emerging technologies to maintain innovative and effective campaigns.

Required Skills:

• Proven experience as a Digital Marketing Campaign Manager or similar role
• Proficiency in managing campaigns on Facebook Instagram Google Ads and LinkedIn
• Hands-on experience with LinkedIn-targeted inboxing and automation tools
• Strong analytical skills with the ability to translate data into actionable insights
• Creative mindset with strong design and copywriting skills
• Exceptional project management and organizational abilities
• Excellent communication and interpersonal skills
• Google Ads and Facebook Blueprint certifications are a plus

Experience:

•  Min 2 Years

About Us:

Pure Logics is a full services technology company with presence in the USA, UAE, and in Lahore. Over the past 15 years, we have matured from a narrowly-focused five-person team to a well-established technology hub with around employees. We’re CMMI Level 2 and ISO Certified company and highly acclaimed AWS consulting partners.

The success of our business mainly lies in building a team of A-players, who work together and build together, and who crave perfection in everything they produce for our elite clients. We offer the opportunity to young and enthusiastic individuals that are eager to take on tough challenges under our mentorship toward a bright future.

What Are We Offering?

• Health Insurance
• Provident Fund
• Annual Paid Leaves
• Compensation Plans
• Paid Certifications & Training
• Car Finance Program
• Bike Finance Program
• Child Education Program
• Two Annual Trips
• Stars Of the Month Rewards
• Quarterly Meetup
• Referral Bonuses
• Birthday & Eid Gifts